Colours you keep

There are colours you wear once and never again. There are colours you keep for years. We are only interested in the second kind.

The colour-of-the-season runs through the industry every spring and autumn — pantone announcements, lookbook themes, the colour everyone is suddenly wearing for one particular October. It dates the garment within twelve months of purchase.

The colours you keep are the opposite. They are pulled from places that don't change — late autumn weather, indoor warmth, the inside of a winter afternoon. The garment in that colour looks the same in 2026 as in 2031. We picked five of those and made them permanent.

The palette is the palette. It does not change with the year.